General Law

Helping Your Clients Help Themselves – NEW DATE is February 13, 2018

Advocating for Your Client and Settlement
The panelists will share their observations on the expectations of mediation, the role of advocacy skills, and the need for client preparation both substantively and emotionally, including tips on demeanor, tone, negotiating techniques, and working with opposing parties and the mediator. There will also be a brief update on California’s legislative efforts to modify the mediation confidentiality statutes – the “malpractice” carve-out.

Murray, Bob
Robert A. Murray
Co-Founder and Director
Arbitration & Mediation Center
Mr. Murray has been an attorney for 39 years and a mediator in the North Bay Area counties since 1992. He began the practice
of law in 1977 with prominent law firms in Oakland and San Francisco, before moving to Sonoma County in 1980. Since
2002, Bob has focused exclusively on mediation and other dispute resolution services. Mr. Murray is a member of the Sonoma
County Bar Association’s ADR section Committee (Chair 2002), the Association for Dispute Resolution of Northern
California, a chapter of the Association for Conflict Resolution, The Mediation Society and the Board of Directors of Sonoma
County Legal Aid Society (1998 – 2003). Mr. Murray was a professor of Professional Responsibility at the Empire College, School of Law,
in Santa Rosa, 1979 – 1989 and 2006 – 2008. He has participated in presentation of various seminars on mediation and arbitration advocacy

purtill-brian-j
Brian J. Purtill, Esq.
Law and Mediation Offices of Brian J. Purtill
Mr. Purtill has been an Arbitrator and Mediator with Santa Rosa’s Arbitration & Mediation Center since 1996, and a civil
litigator in Sonoma County since 1984, the last ten years of which were spent as “of counsel” to the Santa Rosa firm of
Spaulding McCullough & Tansil LLP up until July 31, 2014. He now devotes himself full-time to his ADR work, which, like
his litigation career, includes a variety of claims, including: personal injury; trusts and estates claims; real estate sales
disputes; partnership dissolution; landlord/tenant claims; and other personal and business disputes. Mr. Purtill currently is
a member of the Board of Directors of the Sonoma County Bar Association, where he chairs the ADR section

Date: Tuesday, February 13, 2018

Time: Check-In: 3:45 am; Presentation: 4:00—5:00 pm

Presenter(s):
Robert A. Murray, Co-Founder and Director, Arbitration & Mediation Center
Brian J. Purtill, Esq., Law and Mediation Offices of Brian J. Purtill

Place: SCBA Office, 111 Santa Rosa Ave., Ste. 222, Santa Rosa, CA 95404
NOTE: Parking for this seminar is ONLY available in the Public Parking Garage at 555 First Street.
Please do not park in the parking lot at 111 Santa Rosa Avenue.

Registration Fee: $55–SCBA Members; $70–Public

MCLE: 1.0 Unit Participatory Credit in General Law

Student: $20 (The student discount is now available online for SCBA Student Members. Students who are not members of SCBA may utilize the student discount by downloading the registration form and submitting it with proof of current enrollment to the SCBA Offices. For more information on becoming a member of SCBA, please contact Susan Demers at (707) 542-1190 ext. 18.)

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Click Here to Download the Registration Flyer

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